Apr 12, 2022
In Welcome to the Cars Forum
From 2018 to 2021, it is only 3 years, but the show live broadcast industry seems to have passed "a century". 2018 was the pinnacle of the show live broadcast industry. Inke and Huya went public one after another. Momo’s net revenue in 2018 reached 13.4084 billion yuan, a year-on-year increase of 51%; YY’s total revenue in 2018 was 15.7636 billion yuan, a year-on-year increase of 36%. According to the data of the Qianzhan Industry Research Institute, in 2018, there were 56 investment and financing events in China's live broadcast industry, and the investment in the live broadcast industry was 22.44 billion yuan, setting an industry record. 2019 was a turning point for the show live broadcast industry. On March 30, 2019, Panda Live, which had received investment from Wang Sicong, issued an announcement to close the station, job title email list thus unveiling the cruel status quo of the show live broadcast industry. Perhaps, the good days are over. From January to September 2019, there were 13 investment and financing events in China's live broadcast industry, with an investment of only 480 million yuan. By 2021, show live platforms such as Huajiao, Yizhuan, YY, Inke, and Momo Live will no longer be available. According to Momo’s Q1 financial report in 2021, its total net revenue was 3.4706 billion yuan, down 3.4% year-on-year. Among them, Momo live broadcast service revenue was 1.962 billion yuan, a year-on-year decrease of 15.9%. According to Huya’s 2021 Q1 financial report, the revenue of live streaming services was 2.3923 billion yuan, a year-on-year increase of 5.2%, and the growth rate was a record low. According to Douyu’s Q2 financial report in 2021, the revenue of live broadcast services was 2.1781 billion yuan, a year-on-year decrease of 6%.